Head of Acquisition Marketing (m/f/x)

We are looking for a Head of Acquisition Marketing to join our Marketing team. As the Head of Acquisition Marketing, you will be responsible for defining and delivering our acquisition strategy. rebuy is the most known re-commerce platform for electronics and media in Germany. Success in this role will lead to even more people hearing about rebuy and becoming customers, and offers real potential for personal development.

In this role you will be supporting and developing the existing Acquisition team, continue to expand our capabilities and coverage over relevant channels, with an eye on ai & automation, advanced analytics, and business impact. 

You'll work with Commercial, Brand, Retention, Creative, Product, Data, Martech and others, bringing a customer and data supported perspective to both results and development opportunities. To be successful, you'll balance the big picture with minute detail, and provide an outstanding atmosphere for your team and peers to prosper. 

Ready to become part of the most important mission on this planet? We are rebuy, pioneers in the sustainable reuse of electronics and media. and we are looking for you! Our mission: to make circular living accessible to all, one transaction at a time. By giving products a second chance, we reduce resource consumption and avoid unnecessary e-waste.

Our team of 600 comes from all corners of the world; we drive things forward collaboratively, take personal responsibility, value positive critical thinking, and persistently serve our customers and planet.

Key Responsibilities:

• Work directly with the CMO, create and own acquisition strategy. You will design an acquisition strategy that supports our company & strategy marketing, stays relevant as the business evolves, and delivers tangible value covering relevant platforms

• Continue channel development, with a focus on measurement, messaging, and automation in a two side market place. Always starting pragmatically while working towards levering automation

• Collaborate and lead across the organization. You will directly lead and mentor a growing team of experts across Google, Display, Paid Social, Affiliates, and SEO. You will represent the voice of the Acquisition Marketing across the organization, and be able to quantify opportunity and deliver against it

• Measurement and Attribution underpin all work, you’ll manage and communicate our framework aware of the pros and cons of different techniques

• Automate, and leverage AI where practical. We’re eager to fully leverage this new development and your hands-on approach to finding value is key

• Proven leadership experience, ideally in e-commerce or another high-volume, fast-paced environment. You’ve successfully built and led high performing teams.

• Strategic thinker and executor - capable of defining acquisition strategies, setting clear KPIs, forecasting outcomes, and driving actionable plans to deliver results.

• Deep expertise in at least one acquisition channel (e.g., paid search, social, affiliate, SEO) from a highly competitive landscape. You’ve already scaled performance in one or two areas and are ready to expand your impact.

• A servant leadership mindset, focused on enabling and empowering an ambitious, talented team to thrive and grow.

• Data fluency - you’re confident navigating tracking technologies, data storage and streaming A/B testing, attribution models, and real-time analytics. You know how to shift tactics and strategies based on data-driven insights.

• Strong commercial acumen - you can quickly separate noise from meaningful insight and understand how marketing impacts broader business objectives.

• Excellent communication and organizational skills, enabling you to collaborate effectively across teams, seniority level, and departments.

Location:

• Berlin

• Hybrid model

Purpose, a great company culture and incredible benefits - what to expect at rebuy:

• Work with a friendly team that is passionate about circularity and wants to make the world a little more sustainable, one transaction at a time.

• Feel comfortable in an environment where independence and new ideas are welcome.

• Benefit from flat hierarchies and the greatest possible transparency so that things don't take longer than they have to and you always feel well informed.

• Enjoy our centrally located office in Berlin (Erkelenzdamm 11 - 13, 10999 Berlin).

• Benefit from our family-friendly, flexible environment and paid child sick leave.

• Bring your dog to the office: we love animals and want to cuddle yours, too!

• Use employee discounts on rebuy.de, sustainable products at Futurebens, offers for sustainable micro-mobility and massages directly in our office.

• Have fun at our legendary team and company events.

• Use our mental health offers as part of a cooperation with Nilo. 

• Take care of your work-life balance with 30 vacation days.

*At rebuy all people are welcome and supported! We would like to talk, regardless of age, disability, national and social origin, skin color, religion, gender identity and sexual orientation. Just be who you are.