Senior Marketing Analytics Manager (m/f/x)

We are looking for a Senior Marketing Analytics to join our paid marketing team. In this role, you aren’t just a “report builder” - you are the strategic advisor to the Paid Marketing team. You will be the bridge between complex data architecture and high stakes business decisions.

We need a challenger: someone who uses data to proactively stress-test out assumptions, pivot our acquisition roadmap, and ensure we are placing our biggest bets on the highest impact opportunities.

Ready to become part of the most important mission on this planet? We are rebuy, pioneers in the sustainable reuse of electronics and media. and we are looking for you! Our mission: to make circular living accessible to all, one transaction at a time. By giving products a second chance, we reduce resource consumption and avoid unnecessary e-waste.

Our team of 600 comes from all corners of the world; we drive things forward collaboratively, take personal responsibility, value positive critical thinking, and persistently serve our customers and planet.

Key Responsibilities:

Marketing Measurement & Strategy:

• Strategic Measurement: Drive and refine our marketing measurement framework, encompassing attribution modeling, incrementally testing, and Marketing Mix Modeling (MMM). Synthesize these insights into clear, actionable recommendations for budget allocation, channel strategy, and fueling long-term growth

• Performance Insight: Apply advanced techniques like cohort analysis and LTV modeling to deliver a holistic, forward-looking view of marketing performance across all products

• Project Ownership: Lead analytical initiatives from initial stakeholder discovery through to deployment of automated dashboards and delivery of final, actionable strategic recommendations

  Marketing Data Infrastructure & Experimentation:

• Data Modeling Ownership: Own the evolution of our marketing data infrastructure, specifically our dbt-based models and Looker explorers. Collaborate closely with data engineers and channel managers to translate complex business challenges into scalable data models, key metrics, and analytical output

• Experimentation Rigor: Champion the statistical rigor of all testing initiatives. Design, execute, and evaluate A/B and lift tests to ensure measurable improvements in customer acquisition and retention performance

• Workflow Automation: Proactively explore and implement AI-driven analytical workflows, leveraging tools like Claude Code or Cursor, to continuously push the boundaries of efficiency and innovation

• Quantitative Expertise: Strong background and hands-on experience in analytics, statistics, data science, mathematics, or a related quantitative field

• Marketing Analytics Focus: Proven experience with multi-product marketing analytics across both App and Web platforms

• Measurement & Growth Frameworks: Solid experience in marketing measurement, including attribution modeling, incrementality testing, marketing mix modeling, cohort, and LTV analysis

• Technical Proficiency: Strong technical foundation, including expertise in SQL and Python, and experience working with ETL pipelines, web tracking and mobile and measurement partners

• Communication: Excellent communication skills with the ability to clearly explain complex statistical concepts to both technical and non-technical audiences

• Ownership & Pragmatism: High sense of ownership and comfort operating effectively in ambiguous problem spaces

• AI Mindset: Genuine curiosity for analytics and automation. Fluent with prompt engineering with experience using tools like n8n, Make, Claude Code or Cursor

Location:

• Berlin

• Hybrid model

Purpose, a great company culture and incredible benefits - what to expect at rebuy:

• Work with a friendly team that is passionate about circularity and wants to make the world a little more sustainable, one transaction at a time.

• Feel comfortable in an environment where independence and new ideas are welcome.

• Benefit from flat hierarchies and the greatest possible transparency so that things don't take longer than they have to and you always feel well informed.

• Enjoy our centrally located office in Berlin (Erkelenzdamm 11 - 13, 10999 Berlin).

• Benefit from our family-friendly, flexible environment and paid child sick leave.

• Bring your dog to the office: we love animals and want to cuddle yours, too!

• Use employee discounts on rebuy.de, sustainable products at Futurebens, offers for sustainable micro-mobility and massages directly in our office.

• Have fun at our legendary team and company events.

• Use our mental health offers as part of a cooperation with Nilo. 

• Take care of your work-life balance with 30 vacation days.

• Stay active with our own gym located directly in the building, making it easy to fit workouts into your daily routine.

• Benefit from an on-site daycare in the building, supporting a truly family friendly and flexible working environment.

*At rebuy all people are welcome and supported! We would like to talk, regardless of age, disability, national and social origin, skin color, religion, gender identity and sexual orientation. Just be who you are.